(530) 782-2625
We Deliver Meaningful and Measurable Results Guaranteed.
We deliver actionable B2B and B2C insights and strategies that deliver predictable and scalable enterprise growth.
The Real World
For over 30 years we have served as advisers to some of the best brands in the world. We work in the trenches, and we see the reality of insights done right, and insights done wrong. This has provided us the opportunity to gain practical knowledge that helps our clients achieve exceptional returns on insights.
Most organizations that work in the area of Employee and Customer Insights, approach it only from the perspective of Data Analytics and Survey Design. The problem is, these theoretical areas have very little to do with the real world of architecting exceptional experiences for both Customers and Employees. Correspondingly, our perspective, and for that matter our philosophy, is quite different. The insights that we provide our clients, are three-dimensional, meaning that they go far beyond the one dimension of sending out surveys, with the erroneous belief that you will gain insights about the complexity of human engagement and sentiment.
The Real World
For over 30 years we have served as advisers to some of the best brands in the world. We work in the trenches, and we see the reality of insights done right, and insights done wrong. This has provided us the opportunity to gain practical knowledge that helps our clients achieve exceptional returns on insights.
Most organizations that work in the area of Employee and Customer Insights, approach it only from the perspective of Data Analytics and Survey Design. The problem is, these theoretical areas have very little to do with the real world of architecting exceptional experiences for both Customers and Employees. Correspondingly, our perspective, and for that matter our philosophy, is quite different. The insights that we provide our clients, are three-dimensional, meaning that they go far beyond the one dimension of sending out surveys, with the erroneous belief that you will gain insights about the complexity of human engagement and sentiment.
Our Insights.
Our RealRatings™ is a RESULTS driven process that provides accurate, complete and most importantly actionable insights that results in a significant return on investment for our clients. Our four-step approach begins with
Readiness Assessment
to determine the organization’s current state of readiness as it relates to the enterprise infrastructure to support positive change.
Custom Diagnostic Survey
that leverages our Patent Pending technology that focuses on the current state of satisfaction across the key areas.
Analyze
the data to determine the overarching state of Enterprise and Customer Happiness.
Comprehensive Strategy
that results in rapid improvements and innovations that drive scalable growth and a major return on investment.
Our Team.
Our team is comprised of Number One Bestselling Authors, Researchers, Ph.D. Scientists, and Strategists. We love the work we do and most importantly, the impact we have on our Clients, their Employees and Customers. We have a lot of fun in our work, and most of our clients have become close family friends. We practice what we preach, as we live each day with meaning and purpose, as we serve our incredible clients.
Nick Webb
Founder/CEO
Michelle Lynn
President
Matti Palo MD
Healthcare Practice Advisor
Madison Louise
CMO
Paige Alexis
Digital and Social Media Intern
Taylor Stathopoulos
Alumni Representative
Fresh Research.
Our CEO is a Number One Bestselling Author of fresh books that dive deeply into the topics of Customer and Employee Satisfaction. This research has been validated and is used by some of the top brands in the world to drive their Customer Experience and Employee Experience initiatives.
We’ve served all the best brands.
